Rexall '77 (Advertising)

When I was a kid, the local Rexall was not only the place to get a drug prescription filled, it was the place to get comicbooks and candy long before all the convenient "Wal-stores" began popping up around our neighborhood. It was a one stop shop, they even had paperbacks and occasionally some neato toys too --unfortunately, ours did not have an ice cream counter like some did back in the day. Today, I have some select product advertising examples from the 1977 Rexall Family Almanac and Moon Book. These groovy ads really take me back, the perfect design presented in simple, clean lay-outs, and featuring an array of art styles ranging from realistic to cartoony are pretty much the definition of what turned me on to fun graphic design in the first place.

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